Starting this spring, Consignaction will tour elementary schools across the province to encourage young students to adopt good recycling habits. This initiative is part of a broader awareness program developed by the organization CBR (Communauté du ballon rond), which is based on four key values to be passed on to young people: nutrition, physical activity, cultural diversity, and the environment.

Representing this last component in conjunction with the Canadian Laminated Board Manufacturers Council, Consignaction will have the opportunity to raise awareness among over 35,000 children aged 5 to 12, educators and school principals of the importance of returning cans and redeemable bottles. The meetings will take the form of workshops and games, a simple and effective way for young people to learn. To register, click here: lacbr.tv